Impact Report - Q1 2022

We partnered with our friends at One Tree Planted to plant a tree for every order placed. Our commitment to reducing e-waste and replenishing the world around us starts with you. By choosing eco-conscious and socially reponsible brands, you are helping to make the world a better place.

You may be asking yourself, why trees? Trees provide more than 80% of habitats to the world's terrestrial biodiversity, it cleans the air we breathe and filters the water we drink. Forests provide more than 1.6 billion people jobs, absorb harmful carbon from the atmosphere and represent 25% of the key ingredients in all medicines. Ever taken an Aspirin? Aspirin comes from the bark of a tree.

The Current Project

We are currently supporting the Green Bay Replanting Project in Arkasas. Urbanization is threatening in-tact forested landscapes critical to the protection of the drinking water source for a half-million people. This tract was clearcut by a timber company, and was acquired by Central Arkansas Water, which will conduct an ecological restoration at the site, replanting the native shortleaf pine. Central Arkansas Water (the largest municipal supplier of water in the state), has a history of watershed protection efforts.

In 2007, their Board adopted the Lake Maumelle Watershed Management Plan which birthed the Watershed Protection division of the utility. To-date, the utility has protected more than 12,200 acres of land in the watershed and with this project, will have planted more than 136,000 trees in reforestation efforts. The tract contains portions of Reece Creek, one of the main tributaries to Lake Maumelle. Native Shortleaf pine trees will increase forest resiliency to climate change. The tract also boasts sweeping views of Lake Maumelle, which increased the threat of future development. CAW is pioneering new models to deliver protection at scale, like issuing the world's first certified Green Bond to protect forests for water quality, the proceeds of which purchased this property.

This project will provide safe, affordable, reliable drinking water for over 500,000 residents and increased acreage of public lands 10 miles from Little Rock. It will also increase the protected forested buffer areas along Reece Creek and create a forest filter for water quality protection and enhancement. It will increase the useable life of Lake Maumelle as a drinking water source for current residents and future generations.

Impact Report - Q1 2022